BrandGeek B Impact Assessment
We are committed to B Corp standards of social and environmental performance, accountability, and transparency. Check out our draft annual performance report. Click on the report to zoom in.
Why I Support Mountain Area Preservation
Please watch this short video about my passion and support for Mountain Area Preservation.
Taylor Swift™ Has the Media Singing the (trademark) Blues
Taylor Swift is a 25 year old seven-time GRAMMY Award winner. She was the youngest songwriter ever hired by the Sony/ATV Music publishing house (at age 14) and was the youngest recipient ever to receive music…
Hello Kitty has an organic green thumb
Hello Organic Kitty. Hello Kitty has been around pretty much my whole life. In fact, the iconic cuddly cartoon (don't dare call her a CAT!) turned 40 years old this past summer, an occasion…
Kale Conquers Chicken and my Computer Karma Conquers me!
Bo Beat the Bully! YES!!! We can rest easy and Eat More Kale now, thanks to the tenacity of Bo Muller, who today announced that he squashed Chick…
Is GoLite Really Gone, Along with its Trademark?
GoLite is Going Out Of Business . . . Since its founding in 1998, GoLite accomplished amazing things. The company is widely admired for sustainably manufacturing lightweight, high-performance gear. Sadly, despite being…
Mayo? Or Mayo NOT?
Hellmann's “A Brand With Eggs For Brains” Hellmann's filed a lawsuit against Just Mayo on Halloween, claiming that Just Mayo's egg laden label is a poor costume for a product that (proudly) bears…
Exemplar Companies 2013 Benefit Report
You know how sometimes you think you'll never ever finish something? Well, this was one of those things. And now, it is done. Enjoy and please, please, please, provide feedback…
Gun Control hits the USPTO
As the heated (pun fully intended) public debate about gun control continues, I thought it would be fun to examine trademark applications for the term GUN CONTROL. I expected to…